Are you looking for ways to expand your business? Chances are if you are a future-minded businessman then you are always on the lookout for ways to increase and expand your business. This is where QRbuzz comes in. We bring you 5 simple ways to Activate Your Market With QRbuzz.
Before getting into these strategies let us quickly talk about where you can expand your business and how can it work. If you want more business you need to invite people to your business. This can seem either too pushy for the people or remain ineffective no matter how hard you try. In order to actually get more people you will need to ‘Activate your market’.
Activating your market with QRbuzz
This is a very broad subject and you can look into it later. Here’s the purpose behind bringing this up: If you keep shouting your business is delivering amazing services or has excellent products no one will listen. However, if you somehow get the audience to invest their effort in your business then they will both listen to and buy from you. In order to get their investment, you need to capture their attention, properly and for a long period of time.
How to Activate Your Market With QRbuzz
You also need good offers and quality products that match the price they are being offered at. Lastly, you will need some action, movement or effort from the customers. When customers actively involve themselves in doing something, even if it is pulling out their phone, and scanning a code, then you are activating their passive buying habits and turning this into an eventful and interesting memory. This helps in building a long term resonance of your brand. Well, that is it on the conceptual understanding behind QRbuzz. Let’s get into the specifics of how to do it now.
Number 5: Reach More People
You can reach people that already buy from you, are planning to buy from you, and those who might buy because they are thinking to buy something that your product matches to. There are so many other types of customers involved among the traffic that opens QRBuzz on a daily basis to buy, order or book offers from various shops. Whether you have a restaurant, eatery, clothing shop or retail business you will see a spike in sales once your name starts to pop on the app.
Case Study: How to activate your business using QRbuzz
Here is a case study. There are approximately 30-40 medical shops, drugstores, dispensaries and pharmacies in a 5 metre radius of Jinnah Hospital near Model Town, Lahore. Medicines are generally available across medical shops with the exception of some rarely used medicines and some other medicines that are facing a supply chain problem.
Shifa Pharmacy saw a spike in sales only after using QRbuzz for their business for a few days. This is because buying simple over the counter drugs before Ramadan is very common in local households. Every household wants to stack up on local supplements, painkillers and vitamins.
Whenever a user opens the app they see a number of different business that they can buy from. Some of the users are only looking for a discount on food. Others may be looking for discounts on the clothing and retail businesses to get their Eid Clothes. A pharmacy business popping up or a salon for that matter only wins over their non QRbuzz competitors and grabs the market for their ownself.
You reach more people, stick in their heads and become a go-to choice for all users once you start sharing your deals on QRbuzz.
Number 4: Generate Hype
People can take pictures and post reviews on the app. So if I bought a dress for Eid and availed a unique offer on QRbuzz then chances are I will post it to the app to showcase it to my friends. Whether you buy for yourself, treat someone or someone treats you, QRbuzz builds the buzz around the shops involved and allows more and more people to get interested.
Here’s a challenge: before getting onboard with QRbuzz as a vendor that wants to grow you can open the app and sign in. As a customer or a user you will be able to see so many of your friends and acquaintances on the app buying from across town and across nation. Once you see an old friend, a relative or a loved on the app your interest will be piqued. You will be interested in buying more, learning more and seeing what else is up on the app.
Upon long term use the app allows the users to be rewarded. These rewards from our side then redirect these users back to you and allow your business as a vendor to prosper. The goal here is to make sure that the users are happier, our vendors see a growth in their sales and improvement in their marketing as well as branding and that over time we are able to push some energy into the local economy and businesses that want traction.
Number 3: Use it to Upsell
You can use QRbuzz to upsell. Upsell means simply to sell more to the existing user that is already willing and able to buy from you. At times businesses forget to maximize their sales. This is very true for local businesses that do not realize how well all or some of their products pair together. A local artisan bakery may be selling home-baked artisanal cookies in a jar and brownies in another jar. What small and intimate business do not realize is the potential of their products.
The bakery can sell both products separately for users who want them separate. But, having said that the bakery can sell both together to the same users or customers who walked in. The upsell will happen to all of the customers, including those who came with the intention to buy only one. This can be done through unique combination offers like buy another item with 10% off. You can also do it by selling both in the unique packaging of a basket or a gift box. So any customers that are planning to buy for a loved one or a dinner that they are going to or as a party favour, they can easily buy more. Even if it may be a little over their budget or needs.
QRbuzz allows you to build such exclusive offers and promote. All of this without having to reduce your prices on the entire menu. You can create things without looking cheap or without making the buyers feel like your are enticing them with cheap discounts.
Number 2: Build Loyalty
Another way to build customer loyalty is by giving them progressively improving offers. This means allowing them to buy your product at an increasingly cheaper rate each time they buy it. You can give the first time buyers a 15% off offer, which is not bad in itself. Then you can take it further to 20% in the second time purchase and then even more or an additional freebie in the third time. You will be able to attract long-running clients this way. The sales will be consistent and there is always going to be a lot of buzzes. You need the buzz because it is high quality ‘social proof’. Getting your store posted on the app will yield even higher sales.
Number 1 way to activate your market with QRbuzz: Retarget and Rewelcome
Lastly and most importantly, you need to activate the market through constant updates in a welcomed manner. Nobody likes emails, but we have challenged that as a company. We are now allowing the users to be able to enjoy exclusive offers and discounts given to them. This is done through the QRbuzz program. Users choose how many emails they want. In each email we will allow them to choose from random discounts.
The offers are exclusive, handpicked and unique. This allows the users to remain in touch with your business. It also allows the vendor to promote themselves however they want directly to the users that already want to repurchase.
We are always here to help you, support you and get your business rolling. Stick with us for more and learn about all previous resources at our Mumara Business School for free. This is free for a lifetime. Get QRbuzz Now!
